Choice Finserv Private Limited

Choice Finserv Private Limited is an RBI-registered NBFC providing secured and asset-backed financing solutions to MSMEs across urban, semi-urban, and rural India. The company offers secured business loans, loans against property, equipment finance, and rooftop solar finance, with a strong focus on PSL-aligned and green energy lending. Backed by the Choice Group, Choice Finserv leverages prudent credit underwriting, technology-enabled processes, and a strong on-ground distribution network to deliver responsible credit solutions, foster long-term partnerships, promote financial inclusion, and comply with all applicable RBI guidelines.